Journal

Every year, when winter begins to lose its chill and the sea air carries a festive breeze, the Viareggio Carnival returns to brighten the Tuscan coast with a unique spectacle.

One destination, many identities

Endless beaches overlooking the Ligurian Sea, just a short drive from the Apuan Alps. Fine golden sand. An exclusive seaside resort where nature, history, wellness, luxury, and traditions come together to offer something for everyone. Forte dei Marmi, the Pearl of Versilia, is a destination with many facades, gradually revealing itself to those who know how to look. If you're wondering where to start, here are some tips to fully immerse yourself in this enchanting destination.

Forte dei Marmi is the epitome of the "Italian Vacation," a luxury shopping destination that blends high-end fashion, Italian craftsmanship, and exclusive experiences. Nestled on the stunning Tuscan coast, this elegant town attracts travelers, fashion lovers, and luxury seekers from all over the world.

Forte dei Marmi offers experiences for everyone to enjoy throughout the day. In addition to sunny beaches and nightlife, the city and its surroundings offer precious routines and traditions to discover for relaxation and local history enthusiasts.